Videos improve website performance

Gartner research reports that video has the advantage of being more measurable, more impactful and more likely to produce results without taking users off a site.  Silverlinemedia.tv has scores of case studes showing that the right video embedded into websites increases the KPI’s of the site, primarily around conversions. Our experience is a focussed deep [...]

Protail Content filling the niche video advertising space

Protail Video is clearly creating significant audience and volume in niche segments, enabling terrific targeting opportunities. Protail Content. the gap between professionally produced content and user-generated content, is giving traditional niche media owners the frights. Within the masses of content availalbe new stars and loyalties are emerging, creating further online video advertising opportunities. Gartner, Inc. this [...]